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Programs and Pricing Pathways with Jackie Appleby
Develop effective coaching programs and master pricing strategies with "Programs and Pricing Pathways." This session provides a comprehensive framework for creating scalable coaching programs and setting prices that reflect the value you offer. Gain insights into various pricing models and learn how to communicate your pricing confidently to prospects.
Design Diverse Coaching Programs: Participants will learn how to develop various coaching program structures, such as one-on-one sessions, group coaching, and digital courses. This objective will focus on tailoring these structures to fit different coaching styles and client needs effectively.
Develop Comprehensive Pricing Strategies: Coaches will be guided on setting prices by understanding key factors such as market dynamics, cost, value offered, and client expectations. This includes structuring pricing tiers and packages that encourage longer commitments and deliver greater value.
Articulate Value and ROI in Pricing: Attendees will acquire techniques for effectively presenting their pricing in a way that underscores the value and potential return on investment to their clients. This objective aims to equip coaches with the skills to communicate their pricing confidently and persuasively.
Participants will earn 1.5 Resource Development CCEs for attending this program.
About our speaker:
Jackie Appleby is the founder of Diligent Assistant Inc. and a certified leadership coach and Online Business Manager. She specializes in helping self-employed coaches and small coaching business owners who are passionate but struggle with defining their market niche and optimizing their operations. Jackie’s “Coach to CEO” methodology uniquely integrates strategic marketing with operational efficiency, streamlining every aspect of business operations—from client onboarding to pricing strategies. Her approach not only saves time and reduces stress but also sharpens market focus and significantly boosts revenue. Jackie’s expertise in transforming coaching practices into efficient and reflective businesses has made her a sought-after speaker and consultant in the coaching industry.